A month of social media starts with a calendar, not a design file. We list every post, the day it goes out and the platform it goes to, so there are no surprises on posting day.
Our standard month is twenty posters and five reel edits, plus captions and posting. Videos we shoot ourselves are planned as separate shoots with a script the client can read first.
The client sees the calendar, approves what they like and comments on what they want changed. Only approved work is scheduled. That one rule removes most of the back-and-forth.
At the end of the month, a short report shows what went out and how it did, so the next month is planned from facts.
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